Pioneering amplified insights through data intelligence innovations

How a top-tier FMCG manufacturer optimized their insights and analytics infrastructure to achieve higher efficiency and augmented decision-making. 

BUSINESS NEED 

Driven by the desire for operational excellence, a manufacturing company in Hawaii embarked on a quest for a cutting-edge reporting system. Their goal was clear- to revolutionize their data intelligence capabilities for enhanced efficiency and informed decision-making. 

SYSTECH’S DELIVERY 

With the seamless implementation of a robust reporting system, Systech facilitated the migration of nearly a hundred reports across diverse departments. This ensured an enhanced insights experience, maintaining functionality and data integrity throughout the transition. 

OVERVIEW 

Aligning with the emerging challenges in the business, the Hawaii-based FMCG manufacturer initiated a transformative journey to upgrade its reporting infrastructure. Understanding the pivotal role of efficient reporting in fostering business expansion, the company collaborated with Systech to deploy an all-encompassing solution. This seamlessly migrated close to a hundred reports, with the goal of equipping stakeholders with actionable insights for informed decision-making. 

THE CHALLENGE 

The client encountered significant obstacles in deciphering customer behaviours, sales trends, and the efficacy of their marketing endeavours. This hindered their ability to make well-informed decisions and fine-tune their approaches to customer engagement. Furthermore, integrating transportation data into their current systems posed a formidable challenge. This dataset, encompassing crucial information such as shipping schedules, delivery routes, and associated costs, played a vital role in optimizing supply chain operations and logistics efficiency. These hurdles underscored the urgent need for a comprehensive data management solution that could empower the client to spearhead business growth initiatives with precision. 

THE DETAILED SOLUTION PROCESS 

In response to the challenge of migrating data and transforming the reporting process, a comprehensive solution process was initiated, emphasizing user-centricity and efficiency. 

User-centric approach: By shifting focus from tool-centricity to user-centricity, a sophisticated query system was established for analytics generation. This redefined views and data models to accommodate the client’s preference for a more intuitive approach. 

Dynamic scheduling and refreshing system: By leveraging Tableau Bridge as an intermediary for scheduling and refreshing, the solution offered enhanced flexibility and efficiency in updating and maintaining insights. This departure from MicroStrategy’s built-in scheduler allowed for better adaptation to the evolving business scenario. 

Strategic transition to Tableau: Driven by the client’s preference for utilizing Salesforce data, MicroStrategy was replaced with Tableau, empowering the client with informed decisions that fell in line with their future vision. 

THE IMPACT 

Advanced analytics and visualization capabilities through Tableau enhanced the client’s operational efficiency. Armed with an intuitive interface and powerful analytics tools, the client gained deeper insights into their business processes, identifying inefficiencies and areas for improvement.  

Centralized data from disparate sources transformed the data into actionable insights through interactive dashboards. The solution empowered the leadership with insights to drive strategic initiatives, stay ahead of sales trends, optimizing marketing campaigns, or improving supply chain logistics. 

Dynamic scheduling and refreshing system improved the efficiency and flexibility. By surpassing the limitations of MicroStrategy’s native scheduler, the user-friendly interface and self-service analytics capabilities democratized data access within the organization. Business users across departments were empowered to explore data, generate agile insights, and independently create strategic business visualizations. 

THE ADDED VALUE 

In addition to resolving compatibility concerns, Systech’s solution provided a shift from tool-centric to a user-centric reporting approach, addressing the need for insights in customer behaviours, sales trends, and marketing effectiveness. The seamless migration and dynamic scheduling empowered the client to make informed decisions, optimize their operations, and drive strategic initiatives in alignment with their organizational growth goals.  

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